(20 June 2006) A year after their first appearance at CommunicAsia 2005, Bridge Mobile Alliance, Asia Pacific’s largest mobile alliance group, introduces three new service initiatives that will enhance mobile user experience across Asia Pacific. Subscribers from the alliance’s member operators can look forward to enjoy more regional services to address their communication needs in the next six to twelve months. Bridge Mobile Alliance will be showcasing the following services at their booth, K2-01 in Hall Three at CommunicAsia 2006. Bridge Concierge Portal Subscribers of Bridge Mobile Alliance member operators visiting Singapore can now enjoy quick and easy access to useful travel information via the Bridge Concierge Portal when they roam on SingTel Mobile. With the convenience of their mobile phone, users can obtain the latest travel tips, local events, dining and entertainment recommendations in Singapore. To access the Bridge Concierge Portal on mobile, visit: http://concierge.bridgemobile.com Regional Mobile VPN Bridge Mobile is incubating a Regional Mobile VPN service to be on trial in the later part of 2006, targeting to serve MNCs operating across Asia Pacific. The VPN service offers enterprise customers seamless connection to their offices across Asia Pacific, over a virtual private network. Business professionals on the move can enjoy the convenience of intra-company short code dialing and call management functions such as call forwarding and screening. The VPN solution also provides collaboration tools such as instant messaging, voice and video conferencing between PCs and phones, whiteboard and file sharing. GCash Bridge Mobile will be showcasing GCash, the award-winning mobile payment solution by Globe Telecom’s G-Xchange, Inc. Having already seen success in the Philippines, GCash will turn your mobile phone into an electronic wallet. With plans to make the service available regionally, subscribers of the Bridge Mobile Alliance member operators in selected markets will soon be able to make payments, send and receive GCash from their mobile phones. For more information on GCash, visit www.myglobe.com.ph/gcash For more information, please contact: Bridge Mobile Edelman About Bridge Mobile Alliance Established in November 2004, Bridge Mobile Alliance is Asia Pacific’s largest mobile alliance group. The alliance is a current partnership of eight leading mobile operators in Asia Pacific, namely, Airtel (India), CSL (Hong Kong), Globe Telecom (Philippines), Maxis (Malaysia), SingTel Mobile (Singapore), SingTel Optus (Australia), Taiwan Mobile (Taiwan) and Telkomsel (Indonesia). Bridge Mobile Alliance operates through a Singapore-incorporated joint venture company, Bridge Mobile Pte Ltd. Bridge Mobile Alliance offers significant commercial benefits and economies of scale to alliance members. Through close collaboration, alliance members can leverage on collective capabilities and best practices to develop relevant, cutting-edge mobile technologies for the Asia Pacific market. Bridge Mobile Alliance will invest up to US$40 million over the next three years to build and establish a shared regional mobile infrastructure, and to deliver a wider suite of regional mobile services. More importantly, Bridge Mobile Alliance is focused on creating a consistent delivery of mobile services across the region, thereby offering customers a seamless experience beyond borders. |
