VIVA, the leading telecom operator in the Kingdom of Bahrain and a subsidiary of STC Group, has joined Bridge Alliance as the newest alliance member with the aim to leverage collaboration in regional enterprise mobility and M2M services. The addition of VIVA Bahrain brings Bridge Alliance to a total of 36 operator members with a combined customer base of over 670 million mobile subscribers.
Ulaiyan Al Wetaid, CEO of VIVA Bahrain said, “We have joined Bridge Alliance with the aim of strengthening our reach and offerings to the business sector. We are confident that by collaborating with its listed operators we will continue to remain at the forefront of market and technology developments. This membership allows us to continue providing enterprise customers with full visibility and central management of their mobile workforce.”
“Being part of Bridge Alliance enables our members to develop their MNCs and M2M businesses across multiple countries, enhancing their market position and gaining competitive advantage through our innovative pricing, solutions and propositions,” added Alessandro Adriani, CEO of Bridge Alliance.